Scaling a multimillion-dollar customer community platform.
Leading backend and UI/UX overhauls on an all-in-one community platform — untangling a sluggish stack, shipping new engagement tools, and stewarding the team that got it out the door.
The problem
The client needed a robust, scalable community space that would keep users active and satisfied, but struggled with sluggish performance, thin engagement tools, and an architecture that couldn't keep pace with the product ambition.
The solution
We led both backend development and UI/UX improvements — redesigning core workflows, optimising the tech stack, and rolling out new engagement features. Alongside the build, we managed a team to maintain code quality and keep delivery moving at pace.
The result
The platform launched smoothly and saw rapid user adoption, surpassing client expectations for usability and growth. Activity and satisfaction metrics improved significantly, and the client was able to showcase the platform as a flagship success in their portfolio.
I had the pleasure of working with Amir at Bettermode and I can't recommend him highly enough. He consistently brought a level of dedication, strategic thinking, and team spirit that made a real impact. Amir always approached challenges with a solutions-oriented mindset and a collaborative attitude. Not only did he deliver excellent work, but also helped raise the bar for those around him.
Beyond the technical skills, Amir is simply a great person to work with. Positive, dependable, and generous with their time and knowledge.